GM Offers $5,000 Discount on Cadillac Escalade

GM announced a $5,000 discount on their Cadillac Escalade for any customer trading in a 1999 or newer Lincoln model. This "conquest" discount comes as Lincoln is about to launch their all new Navigator.

While the Escalade has been one of the top selling luxury SUVs on the market, Cadillac is concerned about what a completely redesigned Navigator will do to their sales.

 

Trey Schmidt